Interview questions asked at Geneva Trading

What metrics and methods did you use to measure a campaign's effectiveness

How would you conduct a feasibility study for a merger or acquisition?

Describe your approach to influencer partnerships in PR strategies.

What steps do you take to ensure consistent messaging across all PR channels?

How do you document a bug when you find one?

What is a bug tracking system and its importance?

What is the purpose of a marketing funnel?

How do you ensure HR policies comply with labor laws?

Describe your experience with creating performance improvement plans for employees.

How do you test and optimize ad creatives for better performance?

Can you explain the difference between sourcing and recruiting?

What key elements do you look for in a candidate during a phone screen?

How do you test for accessibility compliance in a web app?

How do you handle damage control for viral negative news about a client on social media?

Approach to building and maintaining a positive public image