Interview questions asked at WorldQuant

What is the purpose of a marketing funnel?

How do you define project scope?

How do you create a cohesive visual style guide for a brand?

What steps do you take to ensure consistent messaging across all PR channels?

How do you document a bug when you find one?

Approach to building and maintaining a positive public image

How do you test for accessibility compliance in a web app?

How do you design for internationalization and localization?

What is your experience with handling employee layoffs and terminations?

Describe your experience with creating performance improvement plans for employees.

How do you maintain relationships with promising but previously unsuccessful candidates?

What key elements do you look for in a candidate during a phone screen?

What is a bug tracking system and its importance?

Describe your approach to influencer partnerships in PR strategies.

Approach to improve retention and reduce churn