Interview questions asked at IBM

Design a basic version of Twitter with core features.

Describe your strategy to reduce customer churn and its impact.

How do you use customer feedback to improve products?

How do you simplify complex information for a user interface?

What methods do you use to stay updated on UI/UX research and trends?

How would you revive the marketing strategy of a declining product?

What criteria would you use to decide which positions to cut during layoffs?

What metrics and methods did you use to measure a campaign's effectiveness

How would you use AI in developing a marketing strategy?

Describe your successful email marketing strategies.

How do you keep up-to-date with legal recruiting requirements?

Describe a complex candidate negotiation and how you achieved mutual satisfaction.

Describe an instance of adapting a marketing strategy using data insights and its outcome.

Describe your approach to resolving financial data discrepancies.

How do you configure a front-end project for multiple languages?